Help Your Favorite Author…Even if It’s Not Me

Most readers don’t realize that authors have to do most–sometimes all–of the marketing for their books. Many–perhaps most–authors would prefer to spend their time writing the next book and feel very intimidated about marketing the current one.

I’m one of many authors who have read so much about marketing that it all runs together. Regardless of what anyone says, there’s no guaranteed way to make a success out of any book.

Word of mouth is supposed to be the best marketing tool. Too often, however, readers fail to share their opinions about a book with people who might benefit from reading what they think.

And by that I mean writing a review on Amazon and/or Good Reads.

Some readers feel intimidated when they look at other people’s reviews. They read a scholarly-looking review and think they can never match it. I’ve read a number of reviews that would make me feel that way!

The truth is, readers don’t need to write something like that. An honest sentence or two actually helps to balance out the lengthier, more professional-sounding reviews.

Here’s a simple four-star review for The Devil and Pastor Gus:
“Interesting to see how the devil gets into hearts and lives and humans try to play both sides. Pastor Gus was a fun character.”

Who wouldn’t be comfortable writing something like that?

A simple review can even mix the good and the bad: Here’s a three-star review for Pastor Gus:

“I enjoyed this book more than I thought I would. It made me think about how Satan is the real enemy, more so than people. Unfortunately, I think Satan smarter than this character portrayal.”

Many of my friends have read Rosa No-Name and raved about it to my wife or me, but only nine people have written Amazon reviews.

Five thousand copies of the original edition of Found in Translation were sold, but only twenty-seven people left reviews. The original edition of Lost in Dreams (we’ve renamed the new edition A Season of Pebbles) sold twenty-five hundred copies. Only seventeen reviews.

Can you imagine how much better those books might have done if their readers had been willing to share their opinions in a review?

Even bad reviews can help. Not every book is for every reader, and it’s good to point out what someone else might not like in a particular book.

Found in Translation and A Season of Pebbles are now available from Winged Publications, along with Overshadowed, the previously unpublished third book in the Altered Hearts series. I’m currently editing and revising The Flowers of His Field, which is not only the final book in the series but a sequel to Rosa No-Name.

The success of those books will depend largely on honest reviews. I’m not talking about financial success. My only concern is the lives my books will have a chance to touch.

If you’ve read one of my books and haven’t reviewed it on Amazon, would you take a couple of minutes to do it? Yes, I know it’s a nuisance. But just think of the hundreds of hours it took me to write and edit each of those books.

And if you haven’t read any of my books, I hope you will.

Not because I’ve suggested it, but because you look at the reviews and think, “Why haven’t I read this book before?”

Please keep what I’ve said in mind about your favorite authors, even if I’m not one of them.

Your comments are welcome.

    

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I’ll be back again on Sunday. If you’d like to receive my posts by email, go to “Follow Blog via Email” at the upper right.

Best regards,
Roger

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Which One Is Your Favorite Child?

So, those of you who have children, which one is your favorite?

Wow! What a loaded question…and a ridiculous one. Obviously asked by someone like me who has a single child, one who by default will always be my favorite without regard to any of her wonderful qualities or even of her less desirable ones.

But I do have eyes and ears, and I’m apt to have my favorites among the offspring of families who have multiple kids. Maybe it’s because one always speaks pleasantly to me whereas another doesn’t seem to notice me, even when I speak to him. Or maybe one has a talent I especially admire and enjoy, but the abilities of her siblings don’t t hold any special interest to me.

Maybe I even prefer one child over another because she’s safely made it through the worst part of adolescence and the other kids are either still just children or younger teens I’d be willing to loan the parents a cage for.  And I’ll admit it: a cute kid warms my heart more easily than an average-looking one.

I don’t see anything wrong with my having preferences among other people’s kids. The important thing is I recognize that most parents either don’t like one of their own kids better than another or wouldn’t admit it even under oath.

Believe it or not, I CAN relate to that fact. Especially if I change the question to this:

Roger, of the books and songs you’ve written, which is your favorite?

Hmm. My favorite of the over two hundred songs I’ve written during the last fifty-some years?  And the favorite of my twelve novels, four of which have been or are about to be published?

Wait! Those are my children you’re talking about! How can you expect me to have a favorite? Each one was my favorite–or at least the most important one–at the time of its “birth.”

Sure, I keep a separate binder of the songs I don’t have any interest in anymore but don’t want to forget about totally. And several of my novel manuscripts just don’t seem to be what publishers are currently looking for; so I can pretend to forget about them.

But they’re still my children. All of them.

My wife knits and crochets.  A friend makes the most amazing things out of wood. Could they name the one project they would be willing to label their absolute, all-time favorite? I seriously doubt it.

And what about you? If you have a creative skill, would you be able to say that one particular creation was not just your favorite, but will probably always be your favorite? How about leaving a comment?

Oh, and I promised last week to give the answer this week about what those little gadgets I was writing about are called:

Plastic Toggle Spring Stop Single Hole String Cord Locks

At least that’s what some of the ones on Amazon were called. My wife and I were shopping at Hobby Lobby yesterday and found a package of them totally unexpectedly. And the package was labeled more simply:  Cord Stop Plastic. What a hoot!

NOTE: Various people have complained about not being able to find or leave comments. Go all the way to the bottom of this post, beneath my “Best regards, Roger.” On the very bottom line of that last section just above the previous post you’ll see “Leave a Comment” if yours will be the first or “X Comments,” where  X denotes the number of existing comments.

rosagus

Links you might be interested in:

I’ll be back again on Sunday. If you’d like to receive my posts by email, go to “Follow Blog via Email” at the upper right.

Best regards,
Roger