Help Your Favorite Author…Even if It’s Not Me

Most readers don’t realize that authors have to do most–sometimes all–of the marketing for their books. Many–perhaps most–authors would prefer to spend their time writing the next book and feel very intimidated about marketing the current one.

I’m one of many authors who have read so much about marketing that it all runs together. Regardless of what anyone says, there’s no guaranteed way to make a success out of any book.

Word of mouth is supposed to be the best marketing tool. Too often, however, readers fail to share their opinions about a book with people who might benefit from reading what they think.

And by that I mean writing a review on Amazon and/or Good Reads.

Some readers feel intimidated when they look at other people’s reviews. They read a scholarly-looking review and think they can never match it. I’ve read a number of reviews that would make me feel that way!

The truth is, readers don’t need to write something like that. An honest sentence or two actually helps to balance out the lengthier, more professional-sounding reviews.

Here’s a simple four-star review for The Devil and Pastor Gus:
“Interesting to see how the devil gets into hearts and lives and humans try to play both sides. Pastor Gus was a fun character.”

Who wouldn’t be comfortable writing something like that?

A simple review can even mix the good and the bad: Here’s a three-star review for Pastor Gus:

“I enjoyed this book more than I thought I would. It made me think about how Satan is the real enemy, more so than people. Unfortunately, I think Satan smarter than this character portrayal.”

Many of my friends have read Rosa No-Name and raved about it to my wife or me, but only nine people have written Amazon reviews.

Five thousand copies of the original edition of Found in Translation were sold, but only twenty-seven people left reviews. The original edition of Lost in Dreams (we’ve renamed the new edition A Season of Pebbles) sold twenty-five hundred copies. Only seventeen reviews.

Can you imagine how much better those books might have done if their readers had been willing to share their opinions in a review?

Even bad reviews can help. Not every book is for every reader, and it’s good to point out what someone else might not like in a particular book.

Found in Translation and A Season of Pebbles are now available from Winged Publications, along with Overshadowed, the previously unpublished third book in the Altered Hearts series. I’m currently editing and revising The Flowers of His Field, which is not only the final book in the series but a sequel to Rosa No-Name.

The success of those books will depend largely on honest reviews. I’m not talking about financial success. My only concern is the lives my books will have a chance to touch.

If you’ve read one of my books and haven’t reviewed it on Amazon, would you take a couple of minutes to do it? Yes, I know it’s a nuisance. But just think of the hundreds of hours it took me to write and edit each of those books.

And if you haven’t read any of my books, I hope you will.

Not because I’ve suggested it, but because you look at the reviews and think, “Why haven’t I read this book before?”

Please keep what I’ve said in mind about your favorite authors, even if I’m not one of them.

Your comments are welcome.

    

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I’ll be back again on Sunday. If you’d like to receive my posts by email, go to “Follow Blog via Email” at the upper right.

Best regards,
Roger

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What’s He Dreaming About?

I’ve been to Australia more times than I can count, starting with my first mission trip in 1991. Although I’ve been back for a family vacation and also to teach an all-day seminar at a computer users symposium, most of my trips have been mission-related. I’ve spent most of my time in the Sydney area, but have also visited Melbourne, Toowoomba, Port Douglas, and Hervey Bay. Plus a few places I’ve forgotten the names of.

My closest Australian friends lived in or near Sydney, however, and I always managed to visit them for a day or two no matter where I’d spent most of my time. And I always enjoyed two special activities–visiting the harbor and the Opera House and walking around Featherdale Wildlife Park.

I never tired of seeing and even getting to pet koalas. Because of those VERY sharp claws, I was limited to contact with one that was safely situated on a fence or in the crook of a low tree branch. Once I held a toy koala that the real one was safely holding onto.

That fur isn’t soft the way you might expect, by the way. Very disappointing.

But koalas themselves aren’t disappointing. Not unless you expect them to DO something. Even though I once got a video of a koala jumping from one tree to another and running around on the ground, most of the ones I saw were perched soundly in a eucalyptus tree, like this one pictured in the poster hanging on my living room wall.

  

This particular picture has always been one of my favorites. Why would I hang it in the living room, otherwise?

It’s fun to look at him (could be a her; I don’t know) and speculate. Is he asleep? If so, is he dreaming about something nice and quiet? Or is he actually thinking…to whatever degree koalas are capable of thought?

No way to be sure, of course, but I’ve always looked at the fellow from a different perspective. That’s why I call this picture “Praying Koala.”

Okay, so maybe koalas don’t have the same relationship with God we Christians do, but they’re just as much God’s creations as we humans are. So who’s to say he’s not praying?

What do you think? How about leaving a comment?

 

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I’ll be back again on Sunday. If you’d like to receive my posts by email, go to “Follow Blog via Email” at the upper right.

Best regards,
Roger

A Publishing God-Thing

I’m not inclined to believe in coincidences. I DO believe God sometimes works circumstances out in ways that may SEEM coincidental, however.

First a little back story. On February 17, I received a letter from Barbour Publishing. Barbour was the company that had published my first two books, FOUND IN TRANSLATION and LOST IN DREAMS. Wonderful folks to deal with. I had (and have) nothing but good to say about them.

Nonetheless, they were writing to tell me that not only were those books officially out-of-print, but they were reverting the rights to them back to me. I was free to do anything I wanted with them, including finding a publisher who’d be willing be re-release them.

None of that was bad news in and of itself. But it was HORRIBLE timing. I was just a month or so away from releasing my self-published ROSA NO-NAME, which I’d written ten years earlier as a prequel to FOUND IN TRANSLATION, and I’d been counting on ROSA and FOUND to promote one another. Although either book can be read first, each one is apt to make the reader interested in reading the other one.

Amazon still had a few print copies, but Barbour had Amazon remove the Kindle versions almost immediately. What was going to happen to my mutual promotion plans? Yes, I could self-publish those books, but I didn’t have any money left for professional cover design or editing after having those things done for ROSA. And preparing for ROSA’s release would’ve made it impossible for me to do that any time soon anyhow.

A VERY short time later, I responded to something I’d read on an email loop I belong to. Although my response had nothing to do with my out-of-print books, I “just happened” to mention my situation to the lady I was responding to. When she responded, she recommended her small publisher, Take Me Away Books.

Wow! Godsend idea or what? But I didn’t have time to get in touch with that publisher. I intended to when I had more time, however.

Just a few weeks later I was emailing this same author. But I had forgotten about telling her my problem. Whether she forgot about recommending her publisher earlier or not, I can’t say, but she recommended Take Me Away books all over again.

Okay, Lord! You don’t need to hit me in the head with a Bible.  I’m paying attention now. This is Your idea. It’s NOT a coincidence.

So on April 2 I emailed the owner of the publishing company–at least I think she’s the owner–and on April 5 she offered me a contract not only to republish FOUND IN TRANSLATION and LOST IN DREAMS, but also OVERSHADOWED, my intended third book in the Altered Hearts series that had been completed but not published and THE FLOWERS OF HIS FIELD (tentative title), the still-unwritten final book in the series.

After praying with my wife about it, we felt this was God’s answer. How could we question the “coincidence” of the twin recommendations of this publisher, the coincidence that wasn’t one?

My publisher works uber-fast. By the end of last week, FOUND IN TRANSLATION was available on Kindle again with a different cover, one Kathleen and I found and recommended as a really suitable cover image. Just a few days later, LOST IN DREAMS, which we’d requested to be renamed as A SEASON OF PEBBLES, was available on Kindle.

I’m currently editing and revising OVERSHADOWED with the intention of having it to her by the end of this week. That means it’ll be available on Kindle within a few days of the following week. (Print versions of these books will be available, too, but not as quickly.)

Some things in life may appear to be coincidences, but this whole story was a “Publishing God-Thing” and NOT a coincidence for sure.

Has anything happened in your life that might seem coincidental to others but you attribute to God’s working? How about sharing a comment?

 


         

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I’ll be back again on Sunday. If you’d like to receive my posts by email, go to “Follow Blog via Email” at the upper right.

Best regards,
Roger